The NWFP Government as a matter of policy commissioned a Provincial institution dedicated to the development of Tourism Industry in the Province. With this objective in view the Chief Minister NWFP approved the STC in November, 1989. STC was incorporated as a Public Limited Company on January 14, 1991. It has not been set up under enactment of the Provincial Assembly/Govt. rather it was registered under Companies Ordinance-1984 by the Deputy Registrar of Companies, NWFP Govt. of Pakistan. The first Board of Directors meeting was held on December 18, 1991.

OBJECTIVES OF STC
Overall goal of the STC is to act as a catalyst for the promotion of sustainable tourism development in NWFP. To achieve the above objectives the STC has adopted the following strategies which are as under.

• Commission feasibility studies of tourism opportunities and make them available to local as well as international investors, both local and international.
• Lease and co-develop properties with private sector.
• Promote and develop the tourism industry of NWFP by involving both the private and public sectors.
• Fully protect and preserve the culture, traditions, history, heritage, environment, and wild life of the target areas.
• Develop the socioeconomic conditions of the people and areas having tourism potential.
• Gradually and systematically identify and develop all the existing and potential areas for attracting tourists both from in and outside the country.
• Introduce, promote, develop and publicize the tourism potential of NWFP in and outside the country.
• Make the STC a self-financing organization
• Publicity and advertising of existing Tourists attraction places through billboards, newspapers, magazines and TV.
• Training and motivation: To develop the human resources of various institutions both private and public linked with Tourism Industry.
• Construction and development of Tourism complexes including hotels, motels, restaurants, Rest houses & parks etc.
• Establishment of Network of Tourism Information centers throughout NWFP.
• To introduce and promote Tourism through Air, Train, Water and Road services.
• City Tour operations on a limited scale and other sighting places located in the province.
• Leasing out of the facilities to private investors and involve private entrepreneurship in setting up profitable and innovative recreational tourist facilities.
• Preparation of high quality documentary films of the beautiful areas of Northern Areas, Malakand/Peshawar/Hazara Divisions important not only from tourism point of view but also important due to their historical background, cultural heritage, tradition etc.

Interested in Tourism Business opportunities?
Tourism Infrastructure in N.W.F.P. based on these feasibility studies and locations.

1. Feasibility study for trekking & camping in Galiyat and Kaghan.
2. Preparation of master plan for Tourism in NWFP.
3. Feasibility study for the preparation of regional master plan for the promotion and development. of Tourism in Malakand Division.
4. Feasibility study for chairlift scheme Galyat.
5. Preparation of feasibility study for National Park and Tourism facilities at Mahudand Swat.
6. Feasibility study for additional facilities at Tourism complex Kund.
7. Feasibility study for recreation Theme Park at Tanda Dam, Kohat.
8. Feasibility study for rest & recreation park at Lake Saif-ul- Maluk.
9. Feasibility study for extension of Miandam Hill Resort.
10. Feasibility study for acquisition of land adjacent to Kabal Golf Course for construction of Hotel at Kabal.
11. Feasibility study for the preparation of regional master plan for the promotion & development of Tourism in Hazara Division.

TOURISM DEVELOPMENT ACTIVITIES IN NWFP BY STC

Printing and installation of hoarding, directional boards and milestones in NWFP.
Establishment of Information, centers at Peshawar, D.I.Khan, Abbottabad, Swat, Chitral.
Training of tour operators, guides, travel agents, hoteliers for promoting the tourism sector.
Workshops to finalize the Master Plan and recommendations of the consultants and incentive policy for the hotel/tourism sector.
Publicity & promotion of NWFP tourism through electronic media and newspapers.
Introduction of Camping and trekking tours.
Shandoor Polo Tournament.
Regional Plan for Hazara & Malakand. Chairlift in Galiyat.
Galiyat water sports activities at Tarbela & Khanpur Dams.
Taking over Behrain Park, Staff Houses & other properties with them.
Tourism complex and STC Office at Peshawar.
Procurement of Camping, trekking, mountaineering, fishing, rafting, life saving & other equipment for sale or hire at the information centers of STC.
Publishing of Quarterly Magazines on NWFP Tourism.
Toilet facilities at Shandoor.
Establishment of library for containing tourism related books/ materials etc: at Peshawar.
Celebration of 1996 as tourism promotion year.
Printing of pictoral booklet depicting NWFP tourist spots.
Formation of tourism promotion clubs.
Development of Kalam as Tourist Resort.
Planing Cell at (Civil Secretariat).
Khyber Steam Engine Train Safari.